Ep 82 : The Top Five Tips To Leverage Operations And Systematically Scale Any Business
With Olivia Parkes
“You can't delegate successfully, if you haven't followed tip number one, documenting, right. If you don’t that, you're going to spend hours on calls, trying to explain things to people, you're going to get frustrated team members, because they don't understand what they should be doing. And then you'll probably think that they're incompetent, and then take back the task yourself. And then you're in this vicious cycle of not really being able to delegate.”
Olivia Parkes Top Five Tips To Leverage Operations & Systematically Scale Any Business
1. Document everything
2. Analyze to Automate
3. Delegate, delegate, delegate
4. Think of each department as a system (& know its number)
5. Simplicity is key
TIME STAMP SUMMARY
01:12 The importance of keeping a record of everything
04:16 Delegation and the link to tip 1
11:41 Avoiding the downside of micromanaging
16:55 Why over complicate, keep it simple
Where to find Olivia?
Website https://thesystemsboss.io/
LinkedIn linkedin.com/in/olivia-parkes-b9b015187
Olivia Parkes Bio
Olivia Parkes was born in the United Kingdom, dividing her time between her hometown of Sheffield and the bustling capital, London. From a young age, Olivia displayed a strong entrepreneurial spirit and a penchant for system-oriented thinking. During her academic journey at University College London, where Olivia pursued a degree in Pharmacology, she embarked on her entrepreneurial journey, founding her first e-commerce business at the age of 19. Subsequently, Olivia ventured into the realm of digital marketing by establishing a successful digital marketing agency.
Olivia's career path took an intriguing turn as she decided to specialize in sales, becoming a high-ticket sales representative. This shift in focus allowed Olivia to achieve remarkable sales figures, consistently selling packages worth $100,000 per month. Her unique insights into the world of business brought her into close collaboration with CEOs in the online coaching and marketing sectors, many of whom boasted six to seven-figure incomes.
Observing a recurring theme among these CEOs—profits falling short of their potential due to inadequate systems, automations, and operational strategies—Olivia decided to intervene. Taking on the role of an operational leader, she implemented strategic changes, made crucial hires, and streamlined marketing and sales efforts. In just 12 months, her efforts propelled the CEO's business from $350,000 to an impressive $850,000.
This success led Olivia to extend her expertise to other clients, assuming the role of a fractional Chief Operating Officer (COO). Her mission became clear: to relieve entrepreneurs from the exhaustion of constantly burning out by implementing efficient systems that genuinely save time and boost profitability. Crucially, Olivia aimed to design systems that teams would enthusiastically adopt, recognizing that unused systems were ineffectual.
This commitment culminated in the founding of "The Systems Boss." In 2021, Olivia embarked on a journey, traveling to Mexico, San Diego, Chicago, and Miami to collaborate closely with more entrepreneurs operating in the online coaching, agency, and marketing sectors. Eventually, she decided to relocate to Chicago to better serve her expanding client base in the United States.
In the midst of the online coaching and agency industry's explosive growth, Olivia's unwavering mission is to empower entrepreneurs to scale their businesses efficiently, with the right systems and teams in place across marketing, sales, client delivery, operations, and finance. Her goal is to enable these entrepreneurs to make a lasting impact and achieve the freedom they envisioned when they embarked on their entrepreneurial journey.
