Ep76: Content Marketing made easy
"We have reached overload and information saturation. We as humans are bombarded by messages each and every second of our day and our brains don't always necessarily take it in."
"As a business owner, it is actually really important to actually to stand out is to add value. I think the best thing ultimately, is if you're adding value and actually helping people, you will stand out"
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I'm a unicorn! That is to say, I’m a bioscience graduate who built a successful multi-million dollar Australian IT company, which celebrated its 21st birthday last year as a recognised leader in delivering information and records management services to Government and businesses.
In 2020 I co-founded an AI startup to support small businesses with content marketing, a challenge I also faced. As CEO, I've led the development of an AI Content Engine, which generates unique and original marketing content. Our AI content engine writes a range of content for our customers, including blog, LinkedIn and Facebook posts.